Who We Are

Unified Reliance Wholesale (URW) is an independent Wholesale / Non-Del lender comprised of passionate employee-owners who are collaborative, innovative, and dedicated to their craft. Headquartered in Murrieta, CA, we are licensed to lend in 47 states – dedicated to providing exceptional customer service and personalized loan solutions that meet the needs of our Broker Partners for today’s homebuyers.

Because we are 100% employee-owned, all URW employees have a vested interest in our growing, debt-free company’s direction, growth, and success. Our strength lies in our people! We have all worked toward a common goal, and each of our team members plays a vital role in driving URW toward success, both financially and culturally.

Our Mission is to partner with mortgage brokers to offer the opportunity to create sustainable homeownership through responsible lending in the communities in which they live and work.

Our Vision is to create a new industry standard that paves the pathway for Diversity and Inclusion for the future of the mortgage industry nationwide.

Our Motto:  URW is a Revolution in Wholesale Lending and a partnership like none other!

URW Diversity Commitment

It is the mission of our Diversity and Inclusion Committee to normalize the conversation around diversity and inclusion. By driving a diverse workforce that consists of individual representatives of all the communities we live and serve, every employee will feel empowered to bring their unique differences to work and achieve their full innovative potential. Thus, creating new service levels for all future customers and employees so that we can truly create responsible and equal lending in the communities in which we live and work.